Pardot Salesforce BA Job at ScaleneWorks INC, New York, NY

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  • ScaleneWorks INC
  • New York, NY

Job Description

Job role : Pardot BA

Location : Bryant Park, NY

Job Type: Conract

JD

Skills:

1. Salesforce Pardot Expertise: In-depth knowledge of Pardot's features, functionalities, and best practices. This includes understanding of email creation, dynamic content, forms, landing pages, and automation rules.

2. Marketing Automation: Strong understanding of marketing automation principles and strategies.

3. Business Analysis: Ability to analyze business needs and translate them into Pardot functionality. This includes requirements gathering, process mapping, and gap analysis.

4. Data Analysis: Skills in analyzing and interpreting marketing data to make informed decisions. Familiarity with Google Analytics and Pardot reporting is beneficial.

5. Salesforce CRM Knowledge: Basic understanding of Salesforce CRM, especially how it integrates with Pardot.

6. HTML & CSS: Basic proficiency in HTML and CSS is often required for creating and customizing email templates.

7. SQL: While not always necessary, knowledge of SQL can be beneficial for data manipulation and reporting.

8. Project Management: Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines.

9. Communication Skills: Excellent communication skills to collaborate with marketing teams, IT departments, and other stakeholders.

10. Problem-Solving Skills: Ability to troubleshoot issues, debug problems, and find optimal solutions.

11. Agile Methodologies: Familiarity with Agile methodologies, Scrum, or Kanban would be beneficial.

12. Certification: Having a Salesforce Pardot certification could be a significant advantage.

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