Job Description

Performance Marketing Specialist – Bilingual (Spanish/English), Remote Contract Role Who We’re Looking For: MyHealthTeam, a Swoop company, is seeking a Performance Marketing Specialist — Bilingual (Contractor) to support our paid marketing initiatives for our healthcare media partners. This contract role will focus on tactical paid social, search, and programmatic campaign execution and optimization with an emphasis on audience quality (IQVIA/Crossix), budget efficiency, and performance metrics. Your role will be essential in ensuring even UV delivery while driving a qualified audience for our clients. This is an independent contractor position, 40 hours per week, for six months. This position has the potential for a permanent full-time hire. It’s ideal for a bilingual (Spanish and English), detail-oriented, data-driven professional who thrives in fast-paced, collaborative environments and can work autonomously to deliver high-impact digital marketing results. What You Get to Do Every Day: Campaign Execution and Optimization Set up and manage paid campaigns across platforms such as Google Ads, Microsoft Ads, Meta, Quora, Reddit, programmatic networks (i.e., StackAdapt), and more. Refresh ad assets, adjust bidding strategies, test and optimize target audiences, and introduce new creative concepts. Monitor and manage campaign budgets, bids, and performance to ensure efficient allocation of resources and achievement of KPIs. Create outside-of-the-box ideas to help develop innovative campaign strategies that drive more diagnosed users to our sites. Performance Monitoring and Reporting Track, analyze, and report on campaign KPIs (CTR, CPA, ROAS, etc.) using Google Analytics 4, Tableau, and platform-specific tools. Present actionable insights and recommendations to stakeholders based on performance data. Strategic Planning and Innovation Conduct competitive and keyword research to identify new opportunities. Recommend A/B tests, channel expansion, or creative strategies to improve campaign performance. Identify automation or workflow enhancements to drive efficiency. Stay up to date with industry trends, best practices, and emerging technologies in performance marketing. Stakeholder Collaboration Work cross-functionally with the Sales, Marketing, Partner Success, Partner Results, and Ad Ops teams to shape data-driven optimization strategies that tie directly to client success metrics. Proactively communicate project status, roadblocks, and delivery dates. What We’re Looking For One to two years of hands-on experience managing paid digital campaigns (Google Ads, Meta Ads, programmatic) Fluency in both Spanish and English, with proven experience in writing compelling and conversational ad copy and creatives in Spanish A Bachelor’s degree in marketing or another related field preferred, or equivalent experience Experience using Google Analytics 4 and Tableau to identify trends and optimization opportunities, including analyzing traffic and audience quality A proactive self-starter who will seek out and define opportunities, including for their own personal growth Experience with in-depth analytics and problem-solving, the ability to think strategically while being detail- and execution-oriented, and success in managing competing priorities Proven ability to work independently and manage multiple campaigns and deadlines Experience with budget management, forecasting, and campaign scaling Experience leveraging tools like ChatGPT or generative AI to enhance productivity, streamline workflows, or improve campaign performance Skills That Aren’t Required, but Definitely a Plus Experience in the healthcare or pharmaceutical sector Familiarity with compliance requirements in health-related ad campaigns MyHealthTeam is committed to creating an inclusive space where current and future employees are valued for their skills, experiences, and unique perspectives. Even if your experience does not check every bullet point, we still highly encourage you to apply. The best hires do not always check off every box of a job description. This is a full-time, six-month contract, remote position. There is potential for permanent hire. We are offering a great opportunity to make a difference in the health care space. Our corporate headquarters are in San Francisco, and we have teams on both the West and East Coasts. Everyone at MyHealthTeam believes in the company mission, and we are committed to serving people facing chronic conditions. This is a close-knit, hardworking company where everyone respects everyone else’s contribution to our success. At MyHealthTeam, we believe in investing in people with diverse experiences and backgrounds to help improve the lives of people facing chronic health conditions. To do this, we seek to: Attract and hire a diverse workforce. Cultivate an environment where colleagues feel welcomed and supported. Nurture the professional growth of employees. Company Vision MyHealthTeam, a Swoop company, is a 100+ person, mission-driven company that creates social networks for people facing chronic health conditions. We believe that if you’re diagnosed with a disease such as multiple sclerosis, lupus, breast cancer, or diabetes (to name a few), it should be easy to find support, trusted information, and the best people around to help you. With social networks in 60+ different chronic conditions and more than 4 million members, MyHealthTeam is the fastest-growing social network in chronic health. Three years from now, if you’re diagnosed with a chronic condition, we believe your doctor will prescribe one of our social networks because being engaged there will actually improve health outcomes. We develop partnerships that empower and are transparent to our members. We believe that a business can “do good” while “doing well.” Expected Salary Range $20 — $45 an hour To apply for this position, send a cover letter and resume to careers@myhealthteam.com with the subject line “Performance Marketing Specialist — Bilingual Contract” #J-18808-Ljbffr MyHealthTeam

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